Receive a FREE DIAMOND BAND with every ring purchase over $2,500
Receive a FREE DIAMOND BAND with every ring purchase over $2,500
Receive a FREE DIAMOND BAND with every ring purchase over $2,500
Receive a FREE DIAMOND BAND with every ring purchase over $2,500
Receive a FREE DIAMOND BAND with every ring purchase over $2,500

Bestsellers

Discover the most loved designs from Assel & Co — timeless lab-grown diamond rings that capture hearts with their elegance, brilliance, and ethical craftsmanship. Each piece in our Bestsellers collection has been chosen by our customers for its beauty, quality, and lasting symbolism. From classic solitaires to signature hidden halo styles, explore the rings that define modern luxury.